Another major focus of television news is sports coverage, particularly
given the emphasis on sports in the media and the larger culture.
Students could examine the ways in which local news sports coverage
functions to promote sports broadcasting, particularly on the same
news network or station. This promotion is part of a larger influence
of sports network revenues for both professional and college sports,
revenues that are often related to teams emphasis on having winning
seasons. This, in turn, can lead to sports scandals related to attempts
to violate NCAA rules on recruiting or academic support. This was
evident in the University of Minnesota academic cheating scandal
reported in 1999 in which Jan Gangelhoff, a former office manager
of the University of Minnesota’s academic counseling center, admitted
in a story in the St. Paul Pioneer Press, that she had written hundreds
of papers for members of the basketball team. The scandal eventually
led to the resignation of the basketball coach, Clem Haskins, and
the University being placed on probation for four years. Click here for a report
of this story and other sports scandals.
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