[8.15.1] Gough, P. (2004, April 22). Consumers Respond Favorably To Product Placement Of Brands In TV, Movies. Media Daily.

[8.15.2]

[8.15.3]

[8.15.4] Product placement in computer games

[8.15.5] Webquest: Subliminal Persuasion Assignment

[8.15.8] Mya Frazier, Adagae, Mercedes Most Mentioned Brand In Rap: Joins Nike and Cadillac Atop List of 1,129 Sung-About Products: References to products in rap lyrics may be paid for. 

[8.15.9]

[8.15.10]

For further reading:

Segrave, K. (2004). Product Placement in Hollywood Films: A History. New York: MacFarland.