A Few Good Reads ...
1. Juicing the Orange, by Pat Fallon and Fred Senn
2. Blink, by Malcom Gladwell
3. Hey Whipple, Squeeze This: A Guide to Creating Great Ads, by Luke Sullivan.
4. Leading at the Edge: Leadership Lesson from the Extraordinary Saga of Shackleton's Antarctic Expedition, by Dennis N. T. Perkins.
5. Full Frontal PR: Getting People Talking about You, Your Business, or Your Product, by Richard Laermer.
6. The 7 Habits of Highly Effective People, by Stephen R. Covey.
7. The 21 Irrefutable Laws of Leadership, by John Maxwell.
8. Modoc, by Ralph Helfer.
9. The Fall of Advertising and Rise of PR , by Al Ries, Laura Ries.
10. Inside the Minds, by Richard Edelman. |
Important Meeting Powerpoints
Online Resources
Many Web sites provide public relations students with excellent industry news and helpful career advice. Check out these links to gain greater understanding about public relations in Minneapolis and all over the nation!
Internship Resources
An internship can enhance your education and further your experience in the public relations industry. It is very important to enter the field with an understanding of public relations professionals daily activities. The question then becomes, how do I acquire an internship? Below are a few places to begin your internship search.
* Members can contact an executive board member for the password to use the JobCenter function.
Another great resource for internship information is agency and company Web sites. Most places have a "career" or "contact us" section of their Web site that will provide information on possible internships you can apply for, so check those out too!
Internship Opportunities
Ameriprise Financial Communications Internship
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