A Few Good Reads ...
1. Juicing the Orange, by Pat Fallon and Fred Senn
2. Blink, by Malcom Gladwell
3. Hey Whipple, Squeeze This: A Guide to Creating Great Ads, by Luke Sullivan.
4. Leading at the Edge: Leadership Lesson from the Extraordinary Saga of Shackleton's Antarctic Expedition, by Dennis N. T. Perkins.
5. Full Frontal PR: Getting People Talking about You, Your Business, or Your Product, by Richard Laermer.
6. The 7 Habits of Highly Effective People, by Stephen R. Covey.
7. The 21 Irrefutable Laws of Leadership, by John Maxwell.
8. Modoc, by Ralph Helfer.
9. The Fall of Advertising and Rise of PR , by Al Ries, Laura Ries.
10. Inside the Minds, by Richard Edelman. |
A Little About the Firm
Brochure_GophImp_2.11.08
Gopher Impressions is a student-run public relations firm, operating in a similar structure and style to that of professional PR agencies. The objectives of the firm are to meet client communication goals while advancing student experience.
We provide services to our clients free of charge, and in doing so provide students with the opportunity to gain professional experience, build their portfolio and network with locals in the field.
Gopher ImPRessions offers a large variety of strategic communication services including various tactics and communications planning to name a few.
Our 2007-2008 school year clients include:
Colleges Against Cancer (CAC) |
| Luthern Social Services (LSS) |
"Beyond Talent" by Andrea Uselman |
2008 Bateman Competition |
The Joy Project |
Comply in the Ear |
Client inquires may be directed to Alyssa Atkins, Firm Director, at atki0102@umn.edu.
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